How generation works
Not a template.
Built from scratch.
A template generator changes the content inside one and the same construction. exstru assembles every generation from many independent decisions: structure, sections, design, content and technical elements are chosen anew.
Each site has its own framework60+ decisionsare made anew every time: from structure to files
Thousands of variants of every blockHero screen43K× Benefits177K× Services134K× FAQ150K= different home pages1020+
Ready to launch≈ 1 minuteto generate a site; time depends on the configuration
Localizationup to 10 languagesdepending on the chosen tier and GEO
How a site is built
From brief to archive — about a minute.
01Telegram or API
BriefYou describe the niche in your own words and pick the country, language and tier — in Telegram or with one API request. A gray-area niche stops here, before payment.→dental clinic in Valencia · ES · Premium02for the niche
StructureThe set of pages and sections is picked for the niche: a clinic gets one, a brewery another.→home · treatments · 3 service areas · contacts03from scratch
Design and layoutComposition, styling and section order are shaped by the site's parameters rather than picked as one ready template.→fonts, colors, grid and section order — its own04in the country's language
Texts and SEOTexts for the niche and the city, with key phrases woven into headings. Title, description, Open Graph, search markup and a sitemap — unique to each site.→<title>Dentista en Ruzafa · Sonrisa</title>05for the site
Images and brandOn Basic — stock photos picked for the niche. On Premium and Elite — AI images created for this site, and a unique logo.→logo.svg · favicon · 12 images06ready ZIP
Documents and archiveLegal pages — in the country's language and to its requirements, matching what's actually on the site. Clean HTML with no dependencies — for any hosting.→privacidad · aviso-legal · cookiesVariety
One brief —
three sites that don't look alike.
One brief: a dental clinic in Valencia. Each build decides in its own way where to start, what to show first and how it looks.
BRIEFDental clinicValencia, SpainSpanishPremium→ three runs in a row
Aopens with the neighborhood and booking an appointment Bopens with the patient's anxiety Copens with an image and one strong line How page variety is createdmeasured on 1,000,000 test builds · 25 templates give 25 variants
Test generation results show how individual section types vary. The number of possible combinations depends on the site's structure and block compatibility.
Benefits176,501
FAQ149,874
Services133,801
Home page hero43,224
Testimonials7,456
Call to action3,295
THEORETICAL ESTIMATE · a typical home page is these blocks together: 43,224 × 176,501 × 133,801 × 149,874≈ 1,5 × 1020
Levels of variation
The differences aren't only in design.
In the build itself.
Template sites get linked by matches visible in the site itself. In exstru sites, each of these layers is built anew.
Code and styles✕the same for every site from the generator✓HTML, CSS and styling are built for each specific build
Layout and structure✕one layout, only the text changes✓pages, sections and their composition vary from generation to generation
SEO and technical data✕identical meta tags and markup on every site✓metadata and Schema.org are built for the niche and content
Files and images✕the same names, stock and camera traces✓media and assets are picked or created for the site's parameters
Texts and documents✕generic template phrases and one copy of legal texts✓content is shaped for the niche, language and structure
Logo and icon✕the same icon on every site✓favicon included in the build; a unique logo on Premium and Elite
Quality control
We check
every site
before delivery.
We check the build for completeness and consistency. If the automatic check finds a problem, the result is sent for fixing before delivery.
01Content is consistentPages, metadata and legal texts are checked for consistency with the site's configuration.
02No unverified factsRatings, achievements and business details must not be presented as real without confirmation.
03Images match the nicheVisuals are matched to the site's topic, content and language.
04Navigation worksLinks and menu items lead to pages and resources that exist.
05Check before deliveryIf an error is found, the build is fixed or recreated according to the generator's actual logic.
You've seen the process.
Launch your own build.
Describe your niche in your own words in Telegram or send an API request. The build takes about a minute; the result is clean HTML in a ZIP.